Curriculum

On Campus Degree

The Master of Tourism Management degree includes a combination of tourism courses developed by the faculty of Human Dimensions of Natural Resources (HDNR) in the Warner College of Natural Resources at CSU and elective courses.
 

The curriculum spans across multiple disciplines and integrates a variety of learning methods. Traditional classroom courses take a new innovative approach of a hybrid learning environment, through online provision of learning materials, assignments, and guest lectures.  This degree is designed to take 9 months to complete.

Each semester is 15 credits of coursework.  Our courses use a combination of online lectures and face-to-face synthesis and team work with your faculty and peers on a weekly basis.  You are required be enrolled as a full time student and take the full 15 credits available each semester.

Online Degree

An entirely online version of the Master of Tourism Management degree has been created through a partnership with Colorado State University Online.  This online degree is ideal for those students who are not able to attend the on-campus degree.  It is also the right choice for those who wish to take classes part-time.  The online MTM program can be completed in as little as nine months, just like the on campus program, depending on students’ work and life constraints. Be sure to discuss the time required to complete the program with one of our program advisors.

Click here for more information on classes and costs.  Application procedures are the same as for the on-campus Master of Tourism Management program.

curriculum map

Course Descriptions

Improves understanding of tourism industry concepts and application amid the dynamic and pluralistic processes and practices that occur across multiple domains of the industry.

NRRT 600 Syllabus

The course covers statistical concepts and applications of decision methods in tourism. Emphasis is placed on understanding data manipulation techniques and what statistics are appropriate for addressing applied decision–making problems.

NRRT 601 Syllabus

Quantitative Analysis II, NRRT 602, is the second installment in quantitative analysis coursework through the Master of Tourism Management Program at Colorado State University. This course is designed to build on practical manipulative and analytic methods covered in NRRT 601 through application of these methods, known as “Analytics,” to real-world tourism problems. The course also introduces students to new concepts; local, regional, national and international data sources; and applications for data- driven, fact-based decision making in the tourism management context.

Fact-based decision-making and “analytic competitiveness” (Davenport & Harris 2007) have become hallmarks of today’s tourism management practice. Understanding markets, trends, impacts and being able to predict outcomes give tourism organizations a basis for strategic planning; and a competitive edge in the fast-changing tourism marketplace. Strategic management is by definition a fact-based decision making paradigm that requires that data be collected and analyzed prior to establishing organizational priorities and developing annual business, marketing and implementation plans. The availability and application of relevant data and meaningful interpretation ensures organizational success in today’s complex tourism environment.

Quantitative analysis, or analytics, is a broad and complex field. In this course we will attempt to narrow the focus to concepts, data sources and analytic techniques that are most closely associated with tourism management.

NRRT 602 Syllabus

Tourism is now the world’s largest industry. Every type of tourism activity, ranging from a trip to a state park to a Caribbean cruise, from a California theme park visit to a safari in a national park halfway around the world, has an impact on and depends on natural resources at local, regional and global scales. The satisfaction and enjoyment of tourists, the long term success of tourism enterprises and destinations and the livelihoods of hundreds of millions of people that depend on tourism directly or indirectly for their livelihoods likewise depend on critical natural resources and processes such as clean air and water, food security, abundant biodiversity and minimizing risks of natural disasters and threats to human health derived from poor resource management. The potential for tourism growth, diversification and sustainability at any destination is linked to how natural resources are being currently being used locally and globally and potential future changes in land, sea and natural resource use and condition. Global warming is already having impact on tourism destinations ranging from ski resorts to coral reefs to beach destinations. That risk, which is likely to grow, also needs to be considered in tourism planning.

NRRT 610 Syllabus

This course is designed to provide an understanding of the concept of sustainable tourism development. Theory, practice, history, terminology and issues in sustainable tourism planning and management are examined in the context of sustainable livelihoods. A comprehensive survey of sustainable tourism components – including poverty alleviation through tourism, natural resources as attractions and destinations, social and resource responsibility, establishing policies, and principles for sustainability – will be covered from a systems thinking perspective.

NRRT 615 Syllabus

This course will focus on enhancing student understanding of key concepts of contemporary management applied to a travel and tourism organization. The course will begin with an introduction to management and a focus on the management process and a discussion of the personal characteristics that make an effective manager. Following this, course topics include the managing ethics, diversity, and globalization; planning, decision-making, and competitive advantage; designing organizational structure and managing for change; leading individuals and groups, and controlling activities and processes such as communication and information technology and operations. A predominant characteristic of this class (and the MTM program as a whole) is that discussions, exercises, and case studies will require students to think about the application of organizational management principles and concepts to the management of travel and tourism organizations.

NRRT 620 Syllabus

Communication has many roles in tourism management, from the most obvious: communicating with current and potential visitors; to more subtle applications such as internal and external stakeholder communication, conflict and change management. This course offers a review of current theoretical approaches to communication study, as well as practical application of communication techniques relevant to tourism management.

NRRT 625 Syllabus

NRRT650, Financial Management in Tourism, focuses on enhancing the student’s understanding of key concepts of finance as they relate to managing a travel and tourism business. While many of the concepts covered in this course are applicable to those students who find themselves working for large corporations, the content also applies for those students working in or starting smaller entrepreneurial tourism enterprises. Discussions, applications, and case studies will enable students to apply concepts specifically to businesses within the travel and tourism industry. Section 1 of the course introduces students to the financial accounting aspect of finance, including an introduction to basic finance and economic concepts, and continues by discussing the development, interpretation, and analysis of financial statements. Section 2 addresses management accounting aspects of finance; including forecasting and budgeting; analysis of profit, and profitability; and working capital management. Section 3 focuses on techniques and decision-making regarding capital budgeting and the time-value of money.

This course, as well as one of the two Directed Electives, may be substituted for courses in our Graduate Certificate in Ski Area Management up to six credits with advisor approval. No thesis or final project is required for the MTM degree.

NRRT 650 Syllabus

This course will provide students with an understanding of the marketing process as it applies to travel and tourism. While general concepts of marketing for travel and tourism are similar to the marketing of other products and services, the travel and tourism industry has unique characteristics that create a variety of problems and opportunities specific to and important for tourism marketing professionals.

This course, as well as one of the two Directed Electives, may be substituted for courses in our Graduate Certificate in Ski Area Management up to six credits with advisor approval. No thesis or final project is required for the MTM degree.

NRRT 655 Syllabus

This course will focus on enhancing student understanding of concepts of legal liability, business law, and risk management applied to travel and tourism organizations. The course will begin with an introduction to legal concepts and the law. Subsequent course topics include contracts; agency law and business formation; crimes and torts; civil rights law; employment law and labor-management relations, risk management, and other special topics. A predominant characteristic of this class is that all lectures, discussions, and exercises will require students to think about the application of concepts in legal liability and law to unique situations that travel and tourism organizations must deal with.

NRRT 660 Syllabus

This course explores the major international policies, trends and challenges facing tourism and provides an understanding of policies, programs and regulations and how international tourism is affected.

NRRT 662 Syllabus

This course will provide students with an understanding of concepts related to starting and strategic management of businesses within the travel and tourism industry.

NRRT 671 Syllabus

This course is a “Current Topics” course that explores the integration of course topics of the MTM degree as well as connection between the travel and tourism issues to broader economic, social, technological, and political issues throughout the world.

Students take one credit of NRRT 679A-B each of two semesters. This course will require student presence on-campus in a classroom setting during designated periods of each semester.

NRRT 679 A-B Syllabus

Directed Electives include RRM 520 Lodging Operations held in fall and course TBA for spring. Other electives may be approved by advisor.

 

TOTAL DEGREE CREDITS =  minimum of 30 credits

Internships

We can also help you to plan an optional internship during the summer following your graduation that will help you to network with professionals in your chosen field.