What is it?
Keynote Address @ 12:15
With over 90 years of experience in parks and protected areas, and one of the oldest and longest running nature-based tourism programs in the nation, HDNR aims to celebrate tourism and outdoor recreation at Colorado State University, Fort Collins, and Colorado.
We have invited students, student clubs, campus organizations, outdoor recreation retail and food businesses, HDNR alumni, and the larger Colorado outdoor recreation community to attend Experience: Tourism Naturally. With this student-centric event, we are hoping to connect people and businesses who have a passion for outdoor recreation and the tourism industry, and to collaboratively celebrate nature-based recreation at CSU.
Learn: at our FREE demos on fly fishing, rock climbing, slacklining, bike repair, and more!
Enjoy: FREE adventure food to fuel your next adventure, live music, 2 virtual reality downhill skiing simulations, outdoor recreation activities, yard games, and additional door prizes thanks to our sponsors.
This event has been made possible by our many sponsors, partners, and our on-campus partners. We would like to thank them for enabling and participating in this event. Many of these sponsors will also be recruiting for employment!
This event is an opportunity to get engaged with the Colorado Tourism Industry and find out about the innovative and industry grounded tourism programs offered by The Department of Human Dimensions of Natural Resources. Our programs and curriculum emphasize courses in tourism management, marketing and planning, natural resources, tourism business, and social sciences to develop appropriate skills for managing recreation and tourism enterprises.
Cathy Ritter, the director of the Colorado Tourism Office
As Director of the Colorado Tourism Office since December 2015, Cathy Ritter leads a $20 million initiative to maximize the potential of traveler spending in a state that generates nearly $21 billion in economic impact, along with $1.3 billion in state and local taxes.
With the support of the statewide tourism industry, she initiated development of the Colorado Tourism Roadmap, a strategic plan identifying opportunities to sharpen the state’s competitive edge while promoting sustainable tourism and inspiring travelers to try less-visited destinations. She also led an initiative in the past year to establish eight new Colorado travel regions and directs a national marketing campaign that ranks among the top 10 percent in the U.S. for ROI.
Cathy serves on the Executive Committee of the U.S. Travel Association and is vice-chair of the National Council of State Tourism Directors. She was named last year as the Colorado Hotel and Lodging Association’s Industry Partner of the Year. Previously, Cathy served four years as Illinois state travel director.