The adventure and outdoor recreation industry is an economic powerhouse in the United States, with consumers spending $887 billion annually and a workforce of 7.6 million people. To help better prepare people to work in the industry, and improve the skills of those already employed, Colorado State University has launched an Online Graduate Certificate in Adventure Tourism.

The new certificate program, a first of its kind in the nation, will provide students and budding entrepreneurs with the skills required to successfully develop and manage land-, water-, and air-based adventures. It combines information gleaned from industry leaders and natural resource tourism management theory with an emphasis on the practice of managing an adventure tourism enterprise.